Books : Search |
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Books : Search |
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Secrets in a Box (Adventures in Art)»rank: 90719by: Joseph Cornell, Alison Baverstock
: :Published to coincide with the centenary of Joseph Cornell’s birth, this child’s-eye view of one of America’s best-loved artists includes guidelines for making your own Cornell box. Children relate to the art of Joseph Cornell. Look in their pockets and under their pillows and you’ll see the same kinds of treasures Cornell transformed into brilliant assemblages. This delightful, interactive exploration encourages young readers to experience the power and magic of Cornell’s visual poetry. Illustrated throughout with photographs and color illustrations as well as fascinating biographical information, the book takes readers through Cornell’s life (1903–73) to discover how he transformed everyday objects into enchanted masterpieces. Where did he get his inspiration from? What ... |
Is There a Book in You?»rank: 657435by: Alison Baverstock
: :Many people feel they might have a book in them-but how do you know whether you have what it takes to be a writer, whether your writing is any good, what you should write about, and whether you should dedicate proper time to begin your dream? This book asks pertinent questions of you via a questionnaire, with each chapter providing a background to the relevant point in the questionnaire. It's also packed with advice from experienced writers, including P.D. James, Philip Pullman, Jacqueline Wilson, Margaret Drabble, Katie Fforde, and more. |
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How to Get a Job in Publishing»rank: 313361by: Alison Baverstock, Steve Carey, Susannah Bowen
: :Many people feel they might have a book in them-but how do you know whether you have what it takes to be a writer, whether your writing is any good, what you should write about, and whether you should dedicate proper time to begin your dream? This book asks pertinent questions of you via a questionnaire, with each chapter providing a background to the relevant point in the questionnaire. It's also packed with advice from experienced writers, including P.D. James, Philip Pullman, Jacqueline Wilson, Margaret Drabble, Katie Fforde, and more. |
How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market 4th edition»rank: 1468939by: Alison Baverstock
: :Relevant to both new and veteran members of the publishing industry, How to Market Books explains best-practice ways to maximize marketing ROIs and deliver top-line growth. Written by Alison Baverstock, Senior Lecturer in Publishing Studies at Kingston University in the UK, the new edition includes: digital and online marketing; professional and STM publishing; leveraging international sales; and low-cost 'guerrilla' marketing. |
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Whatever!: A Down-to-Earth Guide to Parenting Teenagers»rank: 1468939by: Gill Hines, Alison Baverstock
: :Do you find bringing up teenagers more of a pain than a pleasure? Do you find it hard to relate to their values and interests? Do you feel isolated from their new, more separate, lives? Raising teenagers can test parental love to breaking point, particularly if you have previously enjoyed a close and loving relationship. The child over whom you exercised near-total control has suddenly become taller than you, louder than you, with an inside knowledge of all your failings - and a sudden urge to point them out. What is more, this newly arrived creature may talk and dress in a way you find alien and tell you nothing - whilst ... |
Are Books Different?»rank: 6482994by: Alison Baverstock
: :Do you find bringing up teenagers more of a pain than a pleasure? Do you find it hard to relate to their values and interests? Do you feel isolated from their new, more separate, lives? Raising teenagers can test parental love to breaking point, particularly if you have previously enjoyed a close and loving relationship. The child over whom you exercised near-total control has suddenly become taller than you, louder than you, with an inside knowledge of all your failings - and a sudden urge to point them out. What is more, this newly arrived creature may talk and dress in a way you find alien and tell you nothing - whilst ... |
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Commonsense Marketing for Non-marketers: Straightforward Techniques for Spectacular Results»rank: 6482994by: Alison Baverstock
: :This is a guide to the true scope of marketing, which is a customer-centred activity involving all aspects of a company's development and growth. Using jargon-free language, examples and case-studies, the book offers a grounding in marketing. The chapters cover the basic definitions of marketing, the art of good market research, the marketing plan, the promotional mix, the marketing mix, how to use external services, how to do your own marketing, costings, and the future of marketing. |
It's Not Fair: How to Guide Your Feisty Child to a Trouble-free Adolescence»rank: 6482994by: Gill Hines, Alison Baverstock
: :This book addresses the fact that time-poor parents may push their bright children to achieve academically but often pay little attention to their social skills, with the result that when these children reach their teens and are making decisions on their own about complex adult issues such as sexual activity, drugs and alcohol etc, they will lack the maturity or life experience to negotiate such issues effectively and may get hurt and damaged along the way. This insightful and practical book is aimed at parents of preteens who have bright, risk-taking, independent children who are hard to rein in. It will help parents to identify and handle areas of concern before they ... |
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Marketing Your Book: An Author's Guide: How to target agents, publishers and readers (Writing Handbooks)»rank: 547320by: Alison Baverstock
: :Authors will benefit hugely from this practical guide by seeing how eff ective they can be at helping to promote their own books. Alison Baverstock encourages authors to work with publishers and agents but also explains how to 'go it alone' for authors who plan to self-publish. |
How to Market Books»rank: 547320by: Alison Baverstock
: :Authors will benefit hugely from this practical guide by seeing how eff ective they can be at helping to promote their own books. Alison Baverstock encourages authors to work with publishers and agents but also explains how to 'go it alone' for authors who plan to self-publish. |